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Selling for Non-Sales People
11The Kudzu Effect How do your sales messages stand out
Have you ever heard of Kudzu? If you’ve driven through the Southeastern parts of the US, you’ve probably seen Kudzu. It’s an Asian vine introduced to the US and branded in the 1930s and 40s as a way for farmers to control erosion and introduce nitrogen to their soil. You might recognize it as it...
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11Could you sell to your mother
Mother’s Day reminded me of an episode of The SellOut Show where we talked to the super seller, Josh Sutton from DiscoverOrg and in a passionate moment caught up in prospecting, he stated that he “believed he could sell DiscoverOrg to his grandma.” To his GRANDMA! Wow. That’s confidence! It made me think, could I...
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11The Modern Sellers Creed: Helping vs Selling
There is a great commercial out now that reminds about what the true meaning of “Selling” should be. It’s a Capital One pitch for their new “Capital One Cafes” – where they point out that all banks look and feel the same. Their novel idea is to provide a relaxed, easy environment, “A welcoming environment...
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11How do you climb out of a sales slump?
There seems to come a time in every performer’s career where they have a “slump.” Baseball players have them, golfers, and yes, sales pros too – even the best ones. So how do you handle a slump, slow streak, or sales drought? I thought back to my own days as an account executive and new...
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11How do you really impress customers
When was the last time you were blown away by someone trying to sell you something? That long ago, huh? Maybe never? With the ever-increasing ability to serve ourselves in the pursuit of purchases, as buyers, we’ve been putting a lot of distance between us and sellers until we’re really sure we need someone to...
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113 Ways to Overcome Buyer Distrust
Why does the sales profession get a bad rap? What’s the number one reason many people don’t want to be approached by a seller? Is it that we think they’re too pushy? Is it that we don’t want to be confronted with a choice or have to reject someone? Is it because we think they’re...
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11What Makes A Stellar Seller part 3
Super successful sellers have some similar key characteristics. Self-starting, hard-working, disciplined … there are core traits and outliers that show up on personality tests. However, more telling to me than any of those core traits is the investment someone makes in their own career and skills. Well-rounded people have interests in many things and that...
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11Well Rounded sellers have charisma
What does it mean to be great at SELLING? What makes a Super Sales Person? There’s a remarkable amount of time, energy, and money wrapped up in building an effective salesforce – rightly so. Sales teams are the revenue drivers for the organization so we’ve got to invest in the vehicle, right! Like most things...
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11https://www.linkedin.com/in/shawnsandy/overlay/1539718173424/single-media-viewer/
How excited does your prospect get when they see your email pop into their inbox? Wouldn’t it be great if they had a Pavlovian response and immediately expected to see something cool, interesting, or insightful when they clicked on your message? Sadly, most “clicks” on sales messages – especially cold or following up – are...
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11Don't Disappear After You Close the Deal
About a year ago, I researched some software to execute some processes in my business. This was a significant investment for me – more so in scaling my business than in price – it was an important decision. Between three options, I chose the one that had the best features for me and the sales...
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