STRATEGIES & CONSULTING

When it comes to strategy,

Are you lost, wandering the woods, hoping to not get eaten by a bear?

9 out of 10 businesses we consult with are operating somewhere between ZERO and BARE BONES LOOSE SUGGESTION of a strategy.

That stinks. You’re missing opportunities, revenue, and market share if you’re not following your strategic map.

Our consulting and strategies give you an outside perspective with experience and expertise to create unique competitive advantages for YOUR business.

No cookie-cutter, out of the box crap here. Every approach is customized and crafted just for you because … That is the POINT!

Strategies should demonstrate YOUR unique value to YOUR ideal clients. Not follow the market or play the same game as your competitors.

DO THESE KICK-ASS STRATEGIES RESONATE WITH YOU?

Go to market strategy

MOST SALES TRAINING AND COACHING DOESN’T STICK BECAUSE SELLERS DON’T HAVE A CLEAR UNDERSTANDING OF YOUR GO-TO-MARKET STRATEGY

Here’s what years of sales training and coaching have taught us: without a strategy to “pin” concepts to, training and coaching aren’t as sticky or relevant. You’re throwing money at the wrong end of the problem! Without a strong Go-To-Market Strategy, sellers waste time pursuing weak leads that congest funnels.

Your BADASS G2M Strategy – 

  • Gets you dialed-in to your ideal target client so you convert at a higher rate
  • Speeds up the sales cycle – moving opportunities through the funnel faster
  • Helps you forecast and plan more accurately
BUILD A SELLING ORGANIZATION

GET ALL YOUR OARS IN THE WATER: BUILD A “SELLING ORGANIZATION”

You’re missing HUGE opportunities by NOT equipping the other frontline business areas to recognize opportunities and move them forward to increase sales, revenue, and customer retention. 

BUILD A SELLING ORGANIZATION to empower the entire organization to contribute to business growth and financial success. 

Customer Service, Operations, Admin Teams, Project Managers, and Service Teams can build skills to –

  • Recognize Customer Cues and Buying Signals
  • Sell Additional Services
  • Head Off Potential Problems
  • Retain Business
  • Improve Brand Image and Referrals
CREATE ORGANIZATIONAL GRAVITY

SELLING, MARKETING, & HIRING LIKE IT’S 2005 WON’T CUT IT. THE NEXT GENERATION OF BUSINESS SUCCESS REQUIRES AN ORGANIZATION-WIDE OVERHAUL

Build Your Irresistible Magnetic Force: Organizational Gravity.

It’s creating your competitive advantage – giving you leverage against the big guys – no matter your size.

We tackle 3 core areas – 

  • Recruiting, hiring, developing, and retaining top talent in your organization
  • Building A Go-To-Market Strategy that showcases your value and culture
  • Creating memorable experiences that are “sticky” – turning your customers and employees into your biggest and loudest advocates

G2M STRATEGY -

IDEAL FOR ...
B2B Organizations
Professional Services or
Trades Based Organizations

THE SELLING ORGANIZATION

IDEAL FOR ...
B2B Organizations
Professional Services or
Trades Based Organizations

ORGANIZATION GRAVITY

IDEAL FOR ...
B2B & B2C Organizations
Professional Services
Trades Based Organizations
Make it Memorable

UNREMARKABLE EXPERIENCES DON’T PRODUCE REVENUE

Boring outreach messages are ignored. 

Transactional sales experiences don’t bring repeat business and people don’t talk about ordinary or “meh” companies.

We need something “sticky” or remarkable to prompt us to share our experiences or become a “raving fan” about a product or business. 

Marketing Budgets and Sales Teams are major expenses. What if you complemented those big expenditures by purposely designing magical moments that get people talking?

  • Make it magical to be an employee
  • Make it memorable to interact with your sellers and service team
  • Make it a repeatable moment and not a “fluke”
Referral and Review Program

PEOPLE BELIEVE WHAT OTHER PEOPLE SAY ABOUT YOUR BUSINESS – MORE THAN THEY BELIEVE WHAT YOU SAY ABOUT YOUR BUSINESS

Are your customers or clients shouting about you from the rooftops? 

How do you encourage, nudge, or “extract” those golden testimonials and referrals? 

You’ve got to put a strategy and process in place to consistently garner those glowing reviews that help compel new customers to choose YOU!

This makes selling new customers INFINITELY easier when you have social proof. 

  • We focus on creating and coaching phenomenal Experiences in the Sales Process
  • Get your customers to talk about the experiences and send you referrals
  • Help you capture more reviews to compel future customers
Audience Development

LEAVE THE “COLD” OUT OF COLD CALLING. WARM-UP YOUR PROSPECTS WITH AUDIENCE DEVELOPMENT

Because your customers control their buying journey, you need to put yourself in their path, speak to them, influence them, and “help them buy” you. 

If you’re not strategically and consistently being visible and useful to your clients and potential customers, your competition is. If they’ve never heard of you, WHY WOULD THEY TAKE YOUR CALL?

Building your Target Audience and connecting with them to develop clients, advocates, and partners will scale your business and provide opportunities to differentiate yourselves from the competition.

Develop your Audience of Future Customers by learning – 

  • WHAT to Say
  • WHO to Say it to
  • WHERE to Say it and 
  • WHEN to Say it

REMARKABLE CUSTOMER EXPERIENCE

IDEAL FOR ...
B2B or B2C Organizations
Professional Services or
Trades Based Organizations

REFERRAL & REVIEW PROGRAM

IDEAL FOR ...
B2C Organizations
Professional Services or
Trades Based Organizations

AUDIENCE DEVELOPMENT

IDEAL FOR ...
B2B or B2C Organizations
Professional Services or
Trades Based Organizations

MAINTAINING THE STATUS QUO IS A GIFT TO YOUR COMPETITORS

Shawn Karol SandyThe Selling Agency

Let's talk about how we can bring strategies and skills to your organization!

shawn

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