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Account Management
Leaving the door open for your competition
Many times when a new client reaches out or “sends up the bat-signal” it comes after one or more significant sales losses – especially if the loss is an existing account and it came as a shock. This has happened to me when I was an account executive and I see this often when I...
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missed sales opportunities
My agile, fit, 70-year-old mother came over this week after cleaning her gutters. They were pulling away from the house so she climbed on a ladder and in the 90 degree Memphis summer heat, cleaned the debris and gunk out of her gutters. The rub came later when she was in the house and tidying...
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Do you LOVE your customers_
I received an email the other day from a company letting me know my order had shipped. The message came from “customerlove@blahblahblah.com.” Not “info,” not “orders,” but “customer love.” That made me feel special. For two reasons: It made me happy to know when my package was shipped and when I can expect it. It...
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3 ways to keep your sales opportunities healthy
“Oh crap. Is it too late to resuscitate?” Recently, a sales team found out the hard way that a client was pissed about something that happened several months ago. Unfortunately, they found out because they are being shut out of an enormous opportunity. They were coming at the opportunity from several angles with several divisions....
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High intensity interval selling, Rock your Business Development Results with THIS new Challenge
Last week I decided to try something new with my sellers. I recognize this look of exasperation when I ask my sellers about their latest selling activity: prospecting, pre-qualifying, meetings, et cetera. For Account Executives or Account Managers, making time for Business Development can be incredibly tough with all they have to get done in...
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prevent unhappy customers in your business
We spend a lot of time and energy writing and discussing how to attract and sell to customers. Our focus is primarily on the top of the funnel – generating “At Bats” for our customers and readers because if you bring the right product to the right people at the right time and demonstrate your...
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The Pipeline

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