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Prospecting
11Afraid of being too pushy in sales
I hear sellers and business owners tell me they “Don’t want to be too pushy” at least 5 times a week. Trust me, if you have to say that, you’ve never been “too pushy”. Many of us have had negative experiences with salespeople that have a bulldozer mentality. They’re not afraid to run over you...
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11What do salespeople do when customers disappear?
Has this ever happened to you? A hot prospect shows tremendous interest. You have a great first conversation. Your initial meeting was promising. You agree to talk next steps. You send them an email to follow up . . . and get crickets. You leave them a voicemail . . . and hear nothing. You...
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11The Kudzu Effect How do your sales messages stand out
Have you ever heard of Kudzu? If you’ve driven through the Southeastern parts of the US, you’ve probably seen Kudzu. It’s an Asian vine introduced to the US and branded in the 1930s and 40s as a way for farmers to control erosion and introduce nitrogen to their soil. You might recognize it as it...
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11The Modern Sellers Creed: Helping vs Selling
There is a great commercial out now that reminds about what the true meaning of “Selling” should be. It’s a Capital One pitch for their new “Capital One Cafes” – where they point out that all banks look and feel the same. Their novel idea is to provide a relaxed, easy environment, “A welcoming environment...
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11How do you climb out of a sales slump?
There seems to come a time in every performer’s career where they have a “slump.” Baseball players have them, golfers, and yes, sales pros too – even the best ones. So how do you handle a slump, slow streak, or sales drought? I thought back to my own days as an account executive and new...
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11Up your sales referral game
Sometimes hard problems CAN have easy answers. Well, “simple” perhaps, because it requires effort and work. Sometimes, as an Account Executive or Business Development Rep, the grind of prospecting and pipelining new opportunities made me feel like Fred Baker from those old Dunkin’ Donuts commercials where he zombies about saying, “Time to make the donuts.”...
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11Chasing the One Call Sales Unicorn Myth
What thoughts go through your head when you call someone and don’t get a callback? How do you feel when you get no response to an email you sent a prospect? Sellers tell me that the biggest frustration and source of pain in their job is feeling like they’re being ignored by potential customers. For...
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11How to Avoid Perpetual Sales Prospecting Burnout
Every December in Memphis, TN, thousands of people descend upon the city’s Downtown area to participate in the St. Jude Marathon. Runners run or walk a 5k, 10k, half, or full marathon and raise funds to support the mission, research, and children of St. Jude. This year’s marathon weekend raised over 12 MILLION dollars! It’s...
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11How can FAILURE build confidence in sales teams
Everyone hates to fail. We don’t want to admit to failure. I despise it. Even though we’re familiar with sayings that tell us how much we learn from failure, how it makes us stronger . . . and all those other rah-rah messages. Sure, we learn what we SHOULD have done. That’s easy to see...
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11Give your customers a Sneak Peek of YOU (Video)
It’s becoming increasingly more difficult to earn a response from a prospect these days. In 2007, it took almost 4 touches on average to get a response. Since then, the average has been more like 8 to 12 but hold on to your lunch . . . According to the Sales Development Technology Report by...
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