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Sales Strategy
Execute-sales-strategy-badass
It’s a brand spanky New Year. As most people are, you’re probably pumped to put the (dumpster fire?) that was 2016 behind you. The New Year always feels like a clean slate – full of promise and possibilities. Many of you may have plotted out budgets, planned expenses or set goals and perhaps cemented your...
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Small Business, Sales Program, Sales Strategy, Hiring, Sales Process, Sales Training, Job Analysis, Business Owners, Buyers, Sales Team, Culture, Customers, Character
With the age of the internet, we’ve all become self-diagnosing doctors with medical degrees from “Google”, right? We are able to search out our symptoms and try to self-medicate, self-prescribe . . . maybe even self-destruct. When we finally seek out medical help we’ve either worked ourselves into a tizzy about the “worst case scenario” possibilities...
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LinkedIn Fool with a tool, social media isn't working for my business
“A Fool with a tool is still a Fool.” So says the outspoken social selling evangelist, Jill Rowley. Jill was one of the first 100 employees at Salesforce.com and has pioneered social selling, challenging the modern sales pro to keep pace with the modern buyer. I completely agree with her. A fool with a tool...
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I realized we’ve struck a nerve with this series, “Selling for Non-Sales People” when I mention we’ve rolled out this intensive and coaching program, the response is to grab my arm and say “YES! I NEED THIS” with giant eyes and emphatic jerking on my arm. The response in the first weeks has blown me...
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what is a sales playbook, alice kemper sales trainer interview
Earlier this year, my friend and super sales trainer, Alice Kemper asked me my thoughts about the term “Sales Playbook”. I had shared with Alice that we build these often and help our clients execute these plans and she’s heard the term frequently lately and wanted to know if it was a “buzz word” or...
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How Do I Start A Successful Sales Program-
  We run across this situation quite often. You started a business. You hustled. You busted your behind. You earned trust. You demonstrated experience and credibility. You brought in the customers and your business took off. But at a certain point, you spent less time selling and more time “doing” and running the business. At...
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Defining and documenting sales process is about as sexy as doing your taxes but having a plan to execute your strategy is key to business growth.
Why are you in business? The answers for each person might vary from deeply personal motivation such as “To create jobs for veterans“, “To be my own boss” or in my case, “It’s my calling, this is bigger than me, I HAD to build this business.” Most people start or build businesses because of a...
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In our experience working with businesses in all different industries at different stages – from small businesses, to mid sized business and even enterprise organizations, we’ve found one particular place where most Businesses and Sales Professionals are lacking: A real, actionable Sales Strategy to grow their business. Business Development is usually the first thing that...
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