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Selling Mix
11Hail Mary-Sales-Mentality
“They haven’t called me back.” It’s the most common response to “Where are we with prospect ABC?” This response, “They haven’t called me back,” lands with a thud at my feet like a bag of rocks when I hear it from a seller or business owner. I can feel the disappointment when they say it...
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11Selling Mix, Marketing Mix, Promotion, Email, Social Media, Social Selling, Customer Currency, Context, Cold Calling, Referral, Introduction, Influence, Sales Rep, Buyer Journey, Sales Process
Several months back I was sitting in on a sales meeting with a new client, observing her sales team, what she asked of them and what they reported. When asked about the progress on meeting with a particular prospect, one sales rep admitted, with frustration, “I don’t know what his problem is. I just haven’t...
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The Pipeline

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